Glossary

Community Engagement

Community engagement, in a nutshell, is all about crafting a coherent set of processes to nurture the members and investing in member development. An engaged community drives stronger relationships and member retention which directly impacts loyalty and lifetime value.

While the members of a community share a common passion, each community is unique because of the distinctive experiences, aspirations, goals, and the expected value. This means the community engagement strategy would be tailored based on the community and there is no all-encompassing strategy.

Source:

https://peerboard.com/online-community-terminology

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