Glossary

Membership Churn

Membership churn is how many members leave a membership-based website, community, business, or organization, usually measured by subscription cancellations or lapses. It is the opposite of membership retention, which is the measure of how many members keep their memberships active.

Membership churn is a good way to gauge how valuable members find the network, content, and opportunities a membership-based online service, website, or community is offering.

Source:

https://peerboard.com/online-community-terminology

>