Glossary Category I

Internal community

An internal community is a closed community used to help people in an organization communicate and collaborate. The community will typically have a specific purpose within an organization. It could be to connect people within a team or department, or…

Introduction Threads

Introduction threads in the discussion section of the community are great to get the ball rolling. It can be welcoming, give a sense of the peers, other new members, and break the ice. This has been a common practice of…

Inactive Members

Members who have a profile in the community but who are inactive, which typically means they have not accessed the community in the past month.

Ideal Online Community Persona

Defining who you’re targeting with an ‘ideal online community persona’ helps you to build a niche community which lasers in on exactly what your audience wants which in turn, helps you to stand out online and create a buzzing community…

Iceberg Effect

The theory that the visible activity of a community is only a very small part of the overall activity of a community. There are a huge number of things that happen in the background. While over time, this background activity is done…

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