Glossary Category R

Reputation

A member’s reputation is a quantified representation of their trustworthiness within an online community. Reputation is determined by a reputation system, consisting of one or more algorithms combined with ratings given to and by members of the community. Ratings are…

Repost

Reposting refers to the act of sharing another member’s post on social media. Examples of reposting on various platforms include regramming, repinning, and retweeting. Labelling content as a repost can have negative connotations, implying that the user is misrepresenting the…

Reply

A reply is a pulic response to a post created inside a community, in contrast to a direct message, which is private. Depending on the platform, a reply can start or continue a comment thread, in which one or more…

Reaction

Reactions are one of the most common ways that users engage with posts. Depending on the platform, reactions can include Likes, Claps, Upvotes/Downvotes, and various Emoji-based responses. While a higher than average proportion of reactions can be indicative of a…

Reach

A post’s reach refers to the number of users who have been exposed to it. While this is sometimes assumed to be equivalent to the number of people who saw a post, reach does not always consider users who have…

Reciprocity

People like to be recognized. They enjoy giving in an environment where they are appreciated and can anticipate others will respond in kind. This pattern of engagement and reciprocity is at the core of all online hosting and facilitation. Engagement…

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